Anna Giandomenico — Senior Art Director

sloggi men spring 2013

BTL campaign

The task was to create a complete sell in package for the first men shapewear.

sloggi Sculpture
Sharpen your shape.

Conceptualized and directed this sloggi men fall seasonal ATL campaign
including lifestyle photography, packaging, sales folder POS material and movie.

Forsloggi RoleConcept / Art Direction / Graphic Design