sloggi men fall 2013
The task was to develope a full 360 degree campaign for a sloggi men product
hat stays fresh for a long time due to silver ion technology.
You can’t stop an sloggi Active Silver +
Conceptualized and directed this sloggi men fall seasonal ATL campaign
including lifestyle photography, packaging , sales folder and in store movie.
Photography: Sonja Müller
Art Buying: Anna Tömp
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Role Concept / Art Direction / Graphic Design / Logo Development
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For sloggi men
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Date AW 2013
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